Good Life Plus passes 30,000 subscribers following successful listing and capital raise
() , an innovator in the luxury prize draw and rewards sector, updated markets on recent trading and subscriber gains.
Good Life said it had reached 30,000 subscribers, up from 21,000 on December 31, 2023. The company listed on AQSE in December, followed by a substantial £2.03 private investment by industry veteran Mark Blandford.
The rapid growth was attributed to rising demand and efficient deployment of marketing spend, fueled by the recent capital injection. has been steadily expanding its offering and introducing new deals to its platform from leading brands, including HelloFresh, Beer52, Radisson Hotels, Vue Cinemas, Chessington World of Adventures and Black Sheep Coffee.
Charlie Chadd, CEO of Good Life Plus, commenting: "Surpassing the 30,000 subscriber mark is a significant milestone for our Company. We are successfully scaling the business and achieving good market penetration with effective marketing, improved operations and most importantly of all a great product that appeals to a wide range of consumers."
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Good Life Plus continues to gather momentum after listing on AQSE in December 2023, and more recently securing a significant £2m cash injection from Winforton Investments, a private investment vehicle associated with industry veteran Mark Blandford. Customers increased by a third in only 5 months as invested heavily in its platform, marketing, and customer service. The company has effectively boosted operating efficiency, reducing churn and improving average revenues as customer demand builds, especially for its higher-tier subscription plans. This is further helped by more and more leading brands joining the platform.
Aside from Mark Blandford, has attracted a dream team of industry talent and investors to help it establish itself as a leader in the luxury prize draw and rewards space. Notable names include Victor Chandler of BetVictor, David Ivy of dogDigital, Ian McCaig of Fiit, John Gordon of Incentive Games, and Fraser Doherty of Beer52.com. With the help of the above, is quickly transitioning from a disruptive newcomer to a known leader in the sector that is rapidly gaining market share.
Overall, appears to have cracked the formula for rapid and scalable success in the space with its unique offering that combines traditional prize draws with value-oriented perks, deals and discounts, all packaged into attractive subscription tiers ranging from free to £29.99. The rapid growth in subscribers and innovative model promise significant upside, and we expect to see further material gains over the next 24 months.
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