11 March 2022

LIVE COMPANY GROUP PLC

("LVCG", the "Company" or the "Group")

BRICKLIVE NEW CONTRACT

Live Company Group plc (AIM: LVCG)  is pleased to announce that it has signed a new contract for BRICKLIVE Supersized.

The contract is with Zoo New England in Boston, USA and the models will be at Stone Zoo, based on an iconic 26 acre site. The tour will run from 30^th April to 8^th September 2022 and the models, of all different sizes and in excess of 40, will comprise of a variety of birds, insects, bugs, fish and reptiles such as an American Kestrel, Assassin Bug, Blue Ringed Octopus, Deep Sea Dragon fish, Giant Centipede and a Tarantula.

Stone Zoo is based in Massachusetts and was founded in 1905 and along with the support of Zoo New England it focuses on protecting and sustaining the natural world through conservation, education and research.

Chairman David Ciclitira commented:

"This significant contract for Stone Zoo is a real signal that our tours are in massive demand in the US and globally. Investors should remember the large tours form an integral part of the BRICKLIVE division revenue generation."

Enquiries:

LIVE COMPANY GROUP

Live Company Group Plc ("LVCG", the "Company" or the "Group") is a live events, entertainment and sports events company, that has been trading on AIM since 2017.

The Group is divided into four divisions;  BRICKLIVE, consisting of a network of partner-driven fan-based and touring shows using BRICKLIVE created content worldwide. The Company owns the rights to BRICKLIVE - an interactive experience built around the creative ethos of the world's most popular construction toy bricks. The Group is an independent producer of BRICKLIVE and is not associated with the LEGO Group.  The second is Kpop Europa (KPE), which owns the kpop.flex brand.  KPE is a joint venture between LVCG and the Explorado Group.  Kpop.flex is Europe's first ever Mega KPOP music festival.  The third is Live Company Sports and Entertainment, which manages a number of global sports, entertainment and lifestyle events. LCSEs main focus for 2022 will be Cape Town Cycle Tour and the successful  one year out launch of the Formula E Cape Town race for series 9 in 2023.  The fourth division is StART Art Global, in which LVCG holds a 13.5% stake. StART Art Global is a combination of both physical art shows and a digital art platform.