Mirada announces commercial launch of new Android TV solution
Shares in(AIM:MIRA ) jumped today after the group announced the commercial launch of its Android TV Operator Tier with a custom launcher for Mexican operator, izzi.
The integrated software solution provider for Digital TV operators and broadcasters said the launch is expected to be ‘one of the most relevant deployments of Android TV worldwide.’
Mirada unveiled to investors this morning that it is now the only known software provider to successfully integrate Android TV for all primary video delivery technologies.
The launch, which has occurred as a result of a close collaboration between izzi, Google and Mirada, is the extension of izzi's pay TV service from operating system Linux’s set-top boxes, smartphones, tablets and laptops to highly sought-after Android TV hybrid set-top boxes.
Mirada said the service is based on its Iris solution instead of Google's generic user interface such that izzi's brand identity and the subscribers' viewing experience remains the same.
The group’s Iris technology is an end-to-end ecosystem of products which enables pay-TV operators to provide an engaging viewing content experience to audiences using all devices.
As a result of Mirada's custom-made TV input service API, the Company said this is the first launch of Android TV for an operator which uses hybrid Digital Video Broadcasting (DVB) / Over the Top (OTT) set-top boxes to provide a TV service through its cable infrastructure.
Shares in Mirada have traded strongly over the past three months to open 7.69% higher this morning at 70p following the announcement.
Under the commercial launch, Android TV-based set-top boxes with Mirada's software will be commercialised by the operator izzi as a new premium product branded as ‘izzitv smart.’
Mirada's custom launcher for the Android TV Operator Tier means izzi´s subscribers will be able to enjoy live and on-demand content with all advanced features of the Iris technology.
Further advantages also come with the Android environment, including access to Google Play Store, apps such as Netflix and YouTube and the built-in Chromecast digital media player.
For the project Mirada has partnered with Google for Android TV integration, Verimatrix for conditional access and new premium set-top box manufacturers, including Skyworth and ZTE.
“With the recent launch of our Android TV solution in Spain and several other projects currently underway, we are delighted to be able to announce this commercial launch with the leading Mexican operator and our long-term client, izzi,” said Mirada's CEO, José Luis Vázquez who added that the group has seen huge interest in the solution since its launch.
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